India's first Mega Serial, although compared to the racy plot lines of the new crop of soap operas, the struggles and aspirations of a middle class household in Delhi in the 80s seems nowadays like a coma inducing activity.

In fact, one wag dubbed it "Hum Bore" when it was first broadcast. The fact it was created and produced by Govt. Bureaucrats probably had something to do with it.

Nevertheless it was the most popular TV show of it's time although that is probably not too surprising given there was only one channel and little else to do at 9.00 PM...

A beverage that proved the point that malt should stay in beer and not mix with a milk based drink.

Children realized by the age of 5 that Horlicks tasted much much better when eaten with a spoon rather than beaten into Milk, something that Glaxo finally acknowledged with it's "You don't have to drink it, you can just eat it" tagline