The definitive guide to South Asian lingo

Definition 1 of 2

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Adjective.
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Definition

Anything or anyone cool,rad or slick.

Usage

guy 1:dai i bought a samsung tablet yesterday da.
guy 2:cha 'mass' only you are.
Added 2011-09-14 by quid pro quo

Root

English

Region

Tamil Nadu

Related Terms

Masth, fundoo

Terms referencing this

imba

Definition 2 of 2

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Noun.
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Definition

Short for "of/for the masses". Used to signify anything that is kitschy or suitable for the hoi polloi, and is the opposite of class.

It is mostly used by and in connection with the Telugu film industry. When a reviewer terms a film as "mass", you know its going to either be a Govinda movie remake, or a source for future Govinda movies. Readers are strongly advised to avoid the movie, or alternatively, buy front-row tickets, forget logic/common sense, tear and throw little bits of paper in the air every time the hero bashes up goons or dances with the heroine, and whistle loudly for no reason at all!

Usage

Nagarjuna's latest movie flopped. He really should stick to making mass cops-and-robbers flicks.
Added 2011-08-04 by chota samosa

Root

Telugu

Region

andhra

Terms referencing this

imba